Layered Cakerie
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Naming & Branding
Layered Cakerie
What: Layered Cakerie offers a unique variety of eleven elegant cakes inspired by multi-cultural influences and authentically handcrafted with natural, organic ingredients. They are giftable treasures that become the centerpiece of every event.
Goal: Studio Usher was initially hired to name this new bakery. We then created the new branding developed the strategic foundation for all visual identity development.
NAMING
LOGO
STRATEGY
PRINT
DIGITAL
PACKAGING
SIGNAGE
UNIFORM
ENVIRONMENTAL
LOGO
STRATEGY
DIGITAL
PACKAGING
SIGNAGE
UNIFORM
ENVIRONMENTAL