Visual Branding for a Mission-Driven Political Podcast

What: New Faces of Democracy is a platform that highlights the work of emerging leaders and grassroots activists dedicated to strengthening democratic values in the United States. Studio Usher was engaged to deliver a comprehensive brand identity, including a custom logo, supporting print collateral, and animated digital assets for use across web and social media. Our work helped the platform grow from a video series into a robust voice for civic participation, now anchored by a well-regarded  political podcast

Goal: Our goal was to create a brand identity that felt hopeful, intelligent, and inclusive—resonating with a broad audience while reinforcing the organization’s commitment to civic engagement, voter advocacy, and storytelling for change. The visual system was designed to be accessible yet distinct, and flexible enough to support ongoing content production across platforms.

Notable: In 2025, New Faces of Democracy became a member of  The Democracy Group, a podcast network that features shows focused on democracy, civic engagement, and civil discourse.