What: Studio Usher partnered with Trevanna Tracks, a cloud-based SaaS platform for music clearance and licensing workflow, to rework its visual identity and digital presence. The project included brand strategy, visual identity, website design, tagline development, copywriting, photo direction, and animation.

Goal: The goal was to simplify and organize a highly complex product proposition so it could be understood quickly and explained consistently. Trevanna Tracks needed a cohesive brand and messaging system that clarified its competitive positioning and elevated market perception beyond the conventions of traditional B2B SaaS.

Notable: The refreshed visual identity and website system translated a complicated workflow platform into a clear, confident brand narrative. Sales conversations became more focused and efficient, and the company began presenting itself with the visual credibility and strategic confidence of music-industry and agency-level technology partners.

Brand Strategy
Visual Identity
Web Design
Tagline
Copywriting
Photo Direction
Animation
Commissioned illustration for the Trevanna Tracks website
Trevanna Tracks website shown on tablet
Staff photography for the Trevanna Tracks website
Trevanna Tracks website shown on tablet
Trevanna Tracks website shown on mobile
Commissioned illustration for the Trevanna Tracks website
Commissioned illustration for the Trevanna Tracks website
Staff photography for the Trevanna Tracks website
Trevanna Tracks website shown on mobile
Style Guide for Trevanna Tracks website
Style Guide for Trevanna Tracks website
Style Guide for Trevanna Tracks website