Usher Works
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Design Grant
Usher Works
What: UsherWorks.org is Studio Usher’s design grant for local retail. We award up to 2 grants a year to independent store owners based in the five boroughs of NYC. And it’s Free!
Goal: To help our local shops stay in business at a time when a combination of high rents, an infusion of big-box stores, a pandemic, and a consumer base that finds it easier to shop online has created a landslide of small business closures. Studio Usher partners with these retailers to design a refreshed visual identity that speaks to their customer. Deliverables include creative assets such as a logo and mock-ups for packaging and signage.
Notable: Our campaign selling t-shirts to promote and raise funds for the grant went viral on LinkedIn.
Logo
Brand Strategy
Print Design
Website
Social Media
Naming
Copywriting
Brand Strategy
Print Design
Website
Social Media
Naming
Copywriting